A concrete business plan is essential when assessing a business's earning potential or when applying for financing. Tips & Traps for Writing an Effective Business Plan uses the popular Tips & Traps format to guide you step by step through the process of creating an effective plan that will work with a developing business. You'll learn how to assemble information and write each part of your plan…
The airline industry is integrated with the airport industry. Market competition is based on the company branch or station. Therefore, the branch/station should have independence and semi autonomous authority in terms of product and market management in particular, from the pre-journey, pre-flight to post-flight stage so one can say that a branch or station is a strategic business unit (SBU). T…
Buku ini menyajikan penjelasan teoritis, metodologis, dan teknis tentang bagaimana mengintegrasi secara mudah desain penenlitian bisnis dan statitika. Meski pembahasan rinci difokuskan pada metoda structural equation modeling (SEM), khususnya partial least square (PLS), namun secara umum buku ini juga menjelaskan ragam teknik statistic lain yang relevan menjawab pertanyaan dan desain penelitian…